The use of artificial intelligence (AI) has made significant advancements in recent times. However, its application raises a number of legal challenges, including determining who holds the rights to text, images, and other materials created using AI; requirements for human review of automated decisions made by AI; product liability for AI-integrated products; the use of personal data in AI-based solutions; the risk assessments that must be conducted; and how these issues can be regulated through contracts
We assist both providers and users of AI-based products, as well as those utilizing AI-generated materials and rights holders of materials used for AI training or works created with AI.
Our services include:
- Contractual regulation related to the procurement and use of AI systems
- Risk assessment prior to implementing AI systems in an organization, based on principles outlined in the EU AI Regulation (AI Act)
- Assessment of legal basis for processing personal data with AI and compliance with GDPR and relevant guidelines from the Data Protection Authority and the European Data Protection Board
- Evaluations of rights to materials generated by AI
- Use of AI-generated materials in marketing, including assessments of labeling requirements
- Employment law matters related to the implementation and use of AI, including whether it constitutes a lawful monitoring measure
- Assistance with handling incidents and addressing rights violations
- Development of procedures for AI usage within organizations